Zhou Hongyi Attends the Global Digital Economy Conference and Talks about Artificial Intelligence: Enterprise level Big Models Should Meet the "Five Modernizations" Feature

Tech 2023-07-02 16:29:26 Source: Network

"The big model will become the standard configuration of every digital system, and mobile phones and cars can be deployed everywhere. The future is not" 100 model war ", but" 10000 model group dance "

"The big model will become the standard configuration of every digital system, and mobile phones and cars can be deployed everywhere. The future is not" 100 model war ", but" 10000 model group dance ". On July 2, Zhou Hongyi, founder of 360 (601360.SH, hereinafter referred to as" 360 ") Group, said when attending the" Artificial Intelligence Summit Forum "of 2023 Global Digital Economy Conference that industry digitalization is a national strategy, and China's development of big models should also seize industrial opportunities, Empowering a hundred industries can lead the industrial revolution. It is understood that the Global Digital Economy Conference is jointly hosted by the National Development and Reform Commission, the Ministry of Industry and Information Technology, the Ministry of Science and Technology, the National Cyberspace Office, the Ministry of Commerce, the China Association for Science and Technology, and the Beijing Municipal People's Government.

Zhou Hongyi believes that the real opportunity of the big model lies in the enterprise market, and China should seize the opportunity of industrial development to expand the model. However, the current public ownership model has four shortcomings when used in enterprise level scenarios such as government, cities, and industries, including a lack of industry depth, data security risks, inability to ensure content credibility, and high training and deployment costs. Therefore, the big models that the future enterprise level market truly needs should conform to the characteristics of industrialization, enterprise oriented, vertical oriented, miniaturization, and specialization.

In Zhou Hongyi's view, building an enterprise level model should adhere to three principles. Firstly, there are security principles. Large models pose risks such as network security, data security, and algorithm security, especially in terms of generating content security. Currently, some people have used AIGC to generate various fake and fake content for fraud, and governance is much more complex than search engines, Therefore, the issue of artificial intelligence security needs to be studied from now on. Secondly, the principle of trustworthiness can be used to solve the famous "illusion" problem of large models through enterprise knowledge base and search correction. The last is the principle of controllability. Zhou Hongyi suggested that when enterprises and governments use the big model, "the first step can be smaller", do not open APIs to it, and adhere to the "people in the loop", so that people's will plays a key role in decision-making.

As for how enterprises use the big model, Zhou Hongyi believes that the first thing is to make full use of the best and most mature capabilities of the big model, and focus on the pain points and rigid needs of enterprises. For example, information analysis and decision-making, enterprise knowledge search and management, office collaboration, and intelligent customer service are all the most suitable entry points for office scenarios.

At the same time, Zhou Hongyi also suggested that enterprises should start the "assistant" and "co driver" modes when using the big model, so that the big model can remain relatively independent from the existing business system, maintain isolation, and be more safe and controllable for enterprises. In addition, the enterprise model should be accessible to both leaders and employees, achieving AI inclusiveness.

"I have always advocated that the development of the big model should be" people-oriented ", and ease of use is the first principle of the development of the big model." Zhou Hongyi judged that digital people will become an important entrance and bearing form of the enterprise level big model. Previously, 360 Intelligent Brain released a "soulful" digital assistant that can solve the usability problem of large models.

At the meeting, Zhou Hongyi brought two big models of training for Beijing, "digital human", "Beijing customer service can not ask" and "Beijing city Merchants Treasure".

Zhou Hongyi introduced that, based on the ability of 360's self-developed big model "360 Smart Brain", 360 has launched an enterprise level AI big model solution. Through the industry and enterprise knowledge base, the big model has been trained from "know it all" to government, city, industry and enterprise, and will be implemented in the form of "four enterprise office brains" and "five city local treasures".

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