Where will the retail industry go? Gome's 123

Tech 2023-05-15 11:42:00 Source: Network

#May Finance New Power # E-commerce Era, Shopping on Taobao! Go to JD for perfect after-sales service! Even Pinduoduo, which used to have a lot of fake products, is constantly valuing and cracking down on platform fake products, and its popularity and sales have reached unprecedented heights!The three major e-commerce giants, Taobao, JD.com, and Pinduoduo, almost monopolize various types of goods in online retail throughout China

#May Finance New Power # E-commerce Era, Shopping on Taobao! Go to JD for perfect after-sales service! Even Pinduoduo, which used to have a lot of fake products, is constantly valuing and cracking down on platform fake products, and its popularity and sales have reached unprecedented heights!

The three major e-commerce giants, Taobao, JD.com, and Pinduoduo, almost monopolize various types of goods in online retail throughout China. In the physical stores, Gome and Suning Carrefour, which used to be crowded with people, have been hit by the three e-commerce giants in recent years without any strength to fight back. Only by continuously eliminating unprofitable stores, expanding franchises and reducing self operation, can we reduce losses and increase efficiency. Suning "surrendered!" and Gome "would rather die than surrender.

To become the biggest goal for the former physical retail giant Gome to survive in 2023! Only by living can we possibly have the day to get out of difficulties and not rely on others.

With the rapid transformation of the real estate industry and the saturation period of household appliances in recent years, there are many other reasons. Household appliances are no longer queued up for grabs, but booked by someone. The vast majority of consumers have learned to look at appliances offline and purchase them online. This invisibly brings greater impact to offline retail stores. Accelerated losses in offline retail. Offline retail stores pay rent, labor, and shipping fees, but cannot generate profits from sales.

With the decrease in the birth population in 2022, the real estate industry has truly reached a turning point where housing is in short supply? Or is supply exceeding demand? Everyone knows this in their hearts. The objective laws of the market economy will not change how long housing prices can be guaranteed. The ancients all knew a saying: 'Rare things are precious!'.

In this environment, it can be said that Gome, as a former electronics retail giant, suffered the biggest and most brutal blow. Instead of what some people say: "Huang Guangyu destroyed Gome after being released from prison

Is this really the case? I really want to know what these people would do if they were Huang Guangyu? Continue to maintain the operational model of Gome before 2021, without changing, and choose to wait for the opponent to stab you at any time without any retaliation! Still, if you see a crisis of life and death, immediately make up for it and dare to shine your sword!

None of us can truly understand and understand Huang Guangyu's true ideas and concepts. But we can see that he dares to shine his sword as an e-commerce giant! Seeing his rapid execution of the decision, he built three apps a year with clear goals. We have also seen Huang Guangyu, who candidly admitted his failure and quickly corrected his mistakes after a failed sword display. China's reform and opening up is also crossing the river by feeling the stones, not afraid of failure, constantly correcting mistakes, bravely facing them, and ultimately rising in the face of striving for strength!

Today's Gome is facing opponents who are hundreds or even thousands of times stronger than him, and he is also feeling the stones to cross the river! A failure is not terrifying, what is terrifying is that you are truly afraid, afraid, and afraid to move forward. Is Gome afraid? What can Gome do to turn the situation around?

I have seen that the 2023 Gome has not stopped moving forward. Gome is still the same Gome, the brave and advancing Gome! Gome Electric App, this is a key task for Gome in 2023. Listening is believing, seeing is believing!

Gome's Chairman, New Year, took the lead in live streaming, followed by Gome executives who had a super live broadcast every Friday, and Gome stores were live streaming every day. In these live broadcasts, I saw sincerity, nature, hard work, and progress! I also saw Gome's increasingly good live streaming performance and increasing traffic. This is just a corner of Gome's progress in the eyes!

We definitely cannot see the scene where the middle and senior management of Gome are striving and constantly striving. But I believe they are working hard to learn, exploring new markets, and restoring the power and vitality of Gome!

In 2023, this is destined to be an extraordinary year of the rabbit. Let's witness every day, every week, every month of Gome Electric together! Wishing our physical retail industry a brand new path and a thriving physical retail path!

The coding is not easy, thank you for your attention.

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