The Twilight of the Delivery Empire: Can Pre-made Meals Become the Next Restaurant Giant?
AD |
The Twilight of the Delivery Empire: Can Pre-made Meals Become the Next Restaurant Giant?In 2014, the wave of mobile internet swept in, and the food delivery industry experienced explosive growth. Platforms like Ele
The Twilight of the Delivery Empire: Can Pre-made Meals Become the Next Restaurant Giant?
In 2014, the wave of mobile internet swept in, and the food delivery industry experienced explosive growth. Platforms like Ele.me and Meituan Waimai quickly rose to prominence, completely changing people's dining habits. Delivery riders darted through the streets, delivering steaming hot meals to customers, becoming a common sight on city streets. The convenience and diverse choices of food delivery quickly conquered the taste buds of city dwellers. Office workers no longer had to worry about lunch, and homebodies could enjoy delicious food without leaving their homes. "Ordering takeout" became a standard in urban life, impacting even the businesses of instant noodles and fast food restaurants.
However, the rapid development of the food delivery industry also brought many problems. Food safety concerns, delivery delays, and inflated prices frequently led to customer dissatisfaction. Multiple cities implemented policies restricting the use of electric bicycles for deliveries, casting a shadow over the industry. The fierce competition between delivery platforms resulted in a continuous squeeze on profit margins. The once-glorious food delivery industry appears to be at a crossroads. Have you noticed a decrease in conversations about which food delivery platform is better?
Just as the food delivery industry faces challenges, a new industry is quietly emerging: pre-made meals. Pre-made meals are culinary products that undergo initial processing and semi-finished production in central kitchens. They are then delivered to various terminals via cold chain logistics and can be consumed after simple heating or cooking. The pre-made meal market size has surpassed 400 billion yuan, with a year-on-year growth of 20%. By the end of 2023, over 50 A-share listed companies have established pre-made meal businesses. The rise of this new industry is quietly transforming the restaurant industry's ecosystem. The pre-made meal market has become a new favorite of the capital market. Are you ready?
The advantages of pre-made meals are obvious. For restaurants, using pre-made meals can significantly increase food service speed, reduce labor costs, and ensure consistent food quality. For example, a chain fast food restaurant that adopted pre-made meals reduced its kitchen staff from 8-10 people to 3-4 people, and the food service time decreased from 15 minutes to less than 5 minutes.
For consumers, pre-made meals also offer a new dining experience. They can enjoy restaurant-quality meals at home without the hassle. During the pandemic, pre-made meals became a popular choice for many. Sales of pre-made New Year's Eve meals increased by over 50% year-on-year, becoming a new favorite on dining tables. Have you noticed that young people nowadays are not even interested in cooking? Pre-made meals are so convenient!
The rise of pre-made meals has had a profound impact on the restaurant industry, consumers, and society as a whole. For restaurant businesses, pre-made meals are a double-edged sword. While they can help lower costs and increase efficiency, they may also lead to product homogenization, affecting the restaurant's uniqueness and reputation.
For consumers, pre-made meals offer convenience but also raise concerns about food safety and nutrition. Pre-made meal producers emphasize the use of strict quality control systems, but consumers still have reservations about industrially produced food. The use of pre-made meals in special places like schools and kindergartens has sparked widespread discussion. Would you be willing to let your child eat pre-made meals every day?
From a societal perspective, the development of the pre-made meal industry has also brought changes to the employment structure. As pre-made meals become more popular, the demand for traditional chefs may decrease, while the demand for central kitchen workers, cold chain logistics, and other related jobs will increase. This shift could have a profound impact on the labor market.
The future development of the pre-made meal industry still faces many challenges. How can we ensure food safety while maintaining taste and nutrition? How can we balance standardized production and personalized needs? These are all challenges the industry needs to address. The refinement of relevant laws and regulations is also urgently needed to regulate industry development and protect consumer rights. Will the wild growth of the pre-made meal industry repeat the mistakes of the food delivery industry?
Can pre-made meals be the next "food delivery"? The answer is still unknown. They are quietly changing our dining tables and lifestyles. In this culinary revolution, we are both witnesses and participants. Ultimately, whether it's food delivery or pre-made meals, it's about fulfilling people's desire for a better life. While pursuing convenience, we should cherish the joy of cooking and enjoy the warmth of sharing meals with family and friends. Food is not only about filling our stomachs but also about preserving culture and connecting emotions. Let's wait and see how this culinary revolution unfolds and what surprises it will bring us. Are you ready for the pre-made meal era? Or do you miss the taste of cooking with your own hands?
Disclaimer: The content of this article is sourced from the internet. The copyright of the text, images, and other materials belongs to the original author. The platform reprints the materials for the purpose of conveying more information. The content of the article is for reference and learning only, and should not be used for commercial purposes. If it infringes on your legitimate rights and interests, please contact us promptly and we will handle it as soon as possible! We respect copyright and are committed to protecting it. Thank you for sharing.(Email:[email protected])
Mobile advertising space rental |
Tag: the The Twilight of Delivery Empire Can Pre-made Meals
Apple Reclaims Top Spot in China's Smartphone Market: Can Domestic Brands Fight Back?
NextApple Remains at the Top, Domestic Smartphone Market Shuffles: Vivo Falls Out of Top Three, Huawei Second, Xiaomi Holds Steady in Third
Guess you like
- Detail
- Detail
-
Ant Group Powers the Greater Bay Area's "One-Hour Living Circle" and Fuels Global "ChinaTravel Boom"Detail
2024-11-21 19:23:04 1
-
Shenzhen's First Roadside Supercharger Station Commences Trial Operation, Ushering in a New Era for the "Supercharging City"Detail
2024-11-21 11:25:06 1
-
Xiaomi's High-End Strategy: An In-Depth Analysis of Q3 2024 Financial Results and Future OutlookDetail
2024-11-19 23:07:40 1
-
TSMC's Sudden Shift: A Global Chip Giant's Difficult Choices in the US-China GameDetail
2024-11-19 12:27:48 1
-
International Space Station Leak Crisis: NASA's Emergency Evacuation Plan and Signals of Chinese CooperationDetail
2024-11-19 11:34:51 1
-
Ten Years of Searching: Li Eryou's Unwavering Hope in the Search for His Son on MH370Detail
2024-11-18 18:39:16 1
-
The Facial Swelling of Shenzhou 18 Astronauts: The Physiological Cost of Space Exploration and Future ChallengesDetail
2024-11-17 08:03:04 11
-
Xiaomi Automobile Unveils Intelligent Chassis Pre-Research Technology, Ushering in a New Era of "Human-Car-Home Full Ecosystem"Detail
2024-11-14 11:24:27 1
-
Douyin E-commerce Double 11 Data Report: Merchants Businesses Grow, Consumer Trends EmergeDetail
2024-11-14 11:23:11 1
-
New Trends in SOE Reform: Focusing on Five Values to Build a "Living Organism"Detail
2024-11-14 11:19:26 1
-
CATL Chairman Zeng Yuqun: Musk Doesn't Understand Batteries, Tesla's Bet on Cylindrical Batteries is Doomed to FailDetail
2024-11-13 18:47:38 11
-
China Eastern Airlines Technology and Thales Renew Cooperation Agreement, Deepening Avionics Maintenance PartnershipDetail
2024-11-13 16:40:50 1
- Detail
- Detail
- Detail
-
Li Jiaqi's Livestream Double 11 Report: Domestic Brands Surge, Winter Warmer Economy BoomsDetail
2024-11-12 11:07:26 11
-
BYD: Plug-in Hybrids "To the Rescue," Behind the Price War Lies a "Davis Double-Click" in ProfitabilityDetail
2024-11-12 10:49:05 1
-
The Rise of Online Livestreamers: A Mass Career with 15 Million Dream Chasers in Live RoomsDetail
2024-11-11 15:27:33 11