Kuaishou Leads in Developing Anti-Fraud Industry Standards, Contributing to a Secure and Reliable Short-Video Community

Tech 2025-01-13 09:47:32 Source: Network

Kuaishou Leads in Developing Anti-Fraud Industry Standards, Contributing to a Secure and Reliable Short-Video CommunityOn January 7th, the third anniversary of the establishment of the Counter-Telecommunication Network Fraud Working Group (CCSATC8/WG5) of the China Communications Standardization Association (CCSA) and its thirteenth standard meeting were successfully held in Kunming, Yunnan. The meeting was attended by leaders from the Cyberspace Administration of China's Ministry of Industry and Information Technology (MIIT) and the Criminal Investigation Bureau of the Ministry of Public Security, along with nearly 100 experts from the China Academy of Information and Communications Technology (CAICT), basic telecommunication enterprises, internet companies, terminal manufacturers, and security vendors

On January 7th, the third anniversary of the establishment of the Counter-Telecommunication Network Fraud Working Group (CCSATC8/WG5) of the China Communications Standardization Association (CCSA) and its thirteenth standard meeting were successfully held in Kunming, Yunnan. The meeting was attended by leaders from the Cyberspace Administration of China's Ministry of Industry and Information Technology (MIIT) and the Criminal Investigation Bureau of the Ministry of Public Security, along with nearly 100 experts from the China Academy of Information and Communications Technology (CAICT), basic telecommunication enterprises, internet companies, terminal manufacturers, and security vendors. At the meeting, the first batch of ten anti-fraud industry standards, spearheaded by Kuaishou, including the "Guidelines for Identifying and Warning Vulnerable Groups in Short-Video Communities," were officially released, marking a significant step forward in combating telecommunication network fraud.

The meeting summarized the remarkable achievements of the information and communications industry in preventing and controlling telecommunication network fraud in recent years. The Cyberspace Administration of China's MIIT highly commended the industry's development and put forward three key expectations for future anti-fraud standard development: firstly, deepening anti-fraud standard research and continuously promoting innovation and improvement in anti-fraud technologies and standards; secondly, actively participating in standard development, fostering industry consensus, and forming a joint force; and thirdly, focusing on the effective implementation of anti-fraud work, ensuring the implementation of standards, and effectively improving anti-fraud results.

Kuaishou Leads in Developing Anti-Fraud Industry Standards, Contributing to a Secure and Reliable Short-Video Community

The Criminal Investigation Bureau of the Ministry of Public Security also offered valuable suggestions on strengthening the implementation of industry standards, promoting targeted governance in key areas, and promoting the deep integration of public security anti-fraud operations with industry anti-fraud efforts, providing direction for future anti-fraud work. These suggestions emphasized the importance of industry standards in practical applications and highlighted the collaborative cooperation between public security organs and various industries in jointly building a comprehensive and multi-layered anti-fraud defense line.

As a representative of internet companies, Kuaishou shared its practical experience in preventing and controlling telecommunication network fraud at the meeting. A Kuaishou anti-fraud team leader introduced that since its establishment, Kuaishou has always attached great importance to anti-fraud work, establishing a specialized anti-fraud working group composed of multiple business departments. Under the guidance of the MIIT's anti-fraud task force and the National Anti-fraud Center, Kuaishou strictly adheres to relevant laws and regulations, such as the Anti-Fraud Law, earnestly fulfills its platform responsibilities, and actively explores and applies artificial intelligence (AI) and big data technologies to carry out comprehensive anti-fraud governance practices.

Based on its rich anti-fraud practical experience, Kuaishou not only spearheaded the development of the industry standard "Guidelines for Identifying and Warning Vulnerable Groups in Short-Video Communities," but also actively participated in the development of six other industry standards, including the "General Identification Framework for Characteristics of Telecommunication Network Resources Involved in Fraud" and the "Technical Requirements for Verification and Handling of Internet Accounts Involved in Fraud." The establishment of these standards provides important technical support and practical guidance for the standardized and standardized development of anti-fraud work in the short-video industry. Kuaishou's active participation in industry standard setting demonstrates its responsibility and technological strength in the anti-fraud field and has made a positive contribution to building a safer and more reliable online environment.

Kuaishou's anti-fraud technology experts detailed the company's innovative achievements in anti-fraud technology. Through its independently developed full-chain intelligent risk control system, Kuaishou can automatically identify and intercept 96.5% of fraudulent traffic, effectively reducing the possibility of the spread of fraudulent information. Meanwhile, Kuaishou's self-developed system for identifying and warning vulnerable groups, with its powerful data analysis capabilities, can accurately identify and alert users with potential risks. This system proactively reaches out to over 15,000 potential victims daily and sends anti-fraud reminders to 139 million people annually through multiple channels and scenarios. This fully demonstrates Kuaishou's breakthroughs in technological innovation and its high regard for user safety.

Furthermore, this early warning system also provides strong big data technical support for the platform to locate fraudulent accounts, further enhancing the platform's anti-fraud governance capabilities. Through the analysis and mining of massive data, the system can quickly discover and identify fraudulent behavior and take corresponding measures in a timely manner, effectively reducing the occurrence of fraudulent incidents. This not only ensures the safe and stable operation of the platform but also provides important technical support for public security organs in combating telecommunication network fraud.

The release of the "Guidelines for Identifying and Warning Vulnerable Groups in Short-Video Communities" industry standard is a landmark event that signifies the widespread industry recognition of Kuaishou's technological strength and practical experience in the anti-fraud field. The establishment of this standard provides a unified norm and standard for anti-fraud work in short-video communities and provides guidance for industry development. This will help improve the prevention and control capabilities of the entire industry and jointly build a safer and more reliable online environment.

In the future, Kuaishou will continue to maintain an open and collaborative attitude, working hand-in-hand with industry colleagues to continuously improve anti-fraud technologies and standards and continuously enhance anti-fraud governance capabilities. Kuaishou will continue to deepen cooperation with public security organs and industry institutions to jointly promote the in-depth development of anti-fraud work, creating a safer and more reliable short-video community environment for users and contributing to a clear and bright cyberspace. Kuaishou will continue to invest resources in developing more advanced anti-fraud technologies, continuously improving anti-fraud mechanisms, and actively participating in social governance to contribute to building a harmonious and safe online environment. Through technological innovation and open cooperation, Kuaishou is committed to building a safe, reliable, and trustworthy short-video community to provide users with better services. Kuaishou will continue to increase investment in anti-fraud, improve technological capabilities, improve platform mechanisms, and work together with all sectors of society to create a safer and healthier online environment.

Kuaishou's proactive role in the anti-fraud field has not only improved its own anti-fraud capabilities but also set a good example for the entire industry. Through participation in industry standard setting and the sharing of practical experience, Kuaishou has promoted the common progress of the entire industry in the anti-fraud field and made outstanding contributions to building a safer online environment. Kuaishou will continue to adhere to a user-centric approach, driven by technology, continuously improving its anti-fraud capabilities to build a safe and reliable short-video platform for users.

Continuously strengthening anti-fraud publicity and education and improving user anti-fraud awareness are also key aspects of Kuaishou's anti-fraud work. Kuaishou will use various channels and methods to popularize anti-fraud knowledge among users, improving their ability to identify and prevent fraud, and reducing the occurrence of fraudulent cases from the source. Kuaishou will continue to cooperate with government departments, industry organizations, and social forces to jointly build a safe and reliable online environment. Kuaishou will continue to explore innovation and actively apply new technologies and methods to improve anti-fraud capabilities and contribute to maintaining cybersecurity. Kuaishou believes that through the participation and joint efforts of all, it is possible to build a safer and more harmonious online environment.

Kuaishou will continue to maintain close cooperation with various parties in the industry, actively exploring new anti-fraud technologies and strategies, and continuously improving its own anti-fraud system to contribute to creating a safe, healthy, and positive online environment. Kuaishou will continue to leverage its technological advantages, actively participate in social governance, and make greater contributions to maintaining cybersecurity and social stability. Kuaishou will continue to pay attention to user feedback, promptly improve anti-fraud measures, continuously improve user safety experience, and provide users with a safe and reliable short-video platform. Kuaishou is committed to being a responsible player in the short-video industry and working tirelessly to build a clear and bright cyberspace.

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