Hisense at AWE2025: AIYourLife Ushering in a New Era of Smart Living
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Hisense at AWE2025: AIYourLife Ushering in a New Era of Smart Living2025 marks the accelerated "evolution" of large language models, with AI rapidly entering the mainstream of smart living. The Appliance & Electronics World Expo (AWE2025), opening March 20th, provides a crucial window into this trend
Hisense at AWE2025: AIYourLife Ushering in a New Era of Smart Living
2025 marks the accelerated "evolution" of large language models, with AI rapidly entering the mainstream of smart living. The Appliance & Electronics World Expo (AWE2025), opening March 20th, provides a crucial window into this trend. As an industry leader, Hisense will showcase its vision with the theme "AIYourLife," featuring its officially designated product suite for the 2025 FIFA Club World Cup, vividly demonstrating the new landscape of AI-powered smart living. Hisense's participation is undoubtedly a major highlight of AWE2025, signaling a new era for AI televisions and wider smart home ecosystems.
In this era of rapid AI development, the future dominance of large-screen AI+TV is undeniable. Hisense remains at the forefront of innovation, continuously exploring new frontiers. Its independently developed RGB three-dimensional color control LCD display technology represents a significant breakthrough in next-generation display technology. This technology achieves a major leap from traditional monochrome backlights to RGB multi-color backlights, and from single light control to simultaneous light and color control, resulting in more realistic and delicate colors, richer and clearer details, and a generational leap in energy efficiency. The world's first RGB-MiniLED TV, the 116UX, featuring this technology, will make its stunning debut at AWE2025, delivering a breathtaking visual revolution.
However, Hisense's innovation extends beyond display technology. As a key component of the future smart home ecosystem, AI+TV emphasizes highly intelligent interaction and personalized services. Last year, Hisense's self-developed Xinghai AI large model, powering AI entities like the "Movie Expert" and "Game Assistant," delivered surprising interactive experiences. In February, Hisense became a pioneer in integrating DeepSeek, further enhancing intelligent interaction and showcasing its ongoing investment and rapid iteration in AI technology. At AWE2025, Hisense will showcase the latest breakthroughs in AI technology, transforming televisions from "passive adjustment" to "active service," creating highly capable companions that can "read the room," leading the way in AI television development and setting a new industry benchmark.
Hisense's AI revolution extends beyond televisions. As the first global official partner of the 2025 Club World Cup, Hisense will launch its officially designated product suite at AWE2025, including an AI air conditioner with automatic adjustment, an AI refrigerator with intelligent material recognition, and an AI washing machine that automatically generates washing programs. These products perfectly illustrate the evolutionary direction of smart appliances and showcase Hisense's strong capabilities and ambitious goals in building a full-scenario smart home ecosystem. This product suite signifies Hisense's deep integration of AI technology into everyday life, providing users with a more convenient, comfortable, and intelligent living experience. From single-product intelligence to interconnected scenarios, Hisense is committed to creating a truly smart living ecosystem.
Beyond smart appliances, Hisense will also highlight its recent efforts in industrial upgrading at AWE2025. The smart energy industrial cluster, comprising Network Energy and Colin Electric, will showcase Hisense's contribution to the construction of green and sustainable smart cities through cutting-edge technology. This reflects Hisense's corporate social responsibility and long-term development strategy, demonstrating its commitment to contributing beyond consumer electronics and to broader societal development.
Hisense's "AIYourLife" theme is more than just an exhibition theme; it represents a profound understanding and bold exploration of future lifestyles. The "human-centric technology" philosophy is pervasive, with Hisense's AI technology focusing on human feelings and experiences. AWE2025 will allow the public to directly experience how AI technology enhances the quality of life and profoundly changes future lifestyles. From "passive" to "active," from "single product" to "scenario," Hisense uses practical actions to demonstrate how technological advancements better serve humanity and create a better life.
Hisense's appearance at AWE2025 is not just a showcase of product technology, but also a significant declaration of its AI technology strategic layout. Through its independently developed core technologies, extensive product lines, and deep understanding of future lifestyles, Hisense is leading the new era of AI-powered smart living, bringing consumers a more intelligent, convenient, and human-centered living experience. This participation signals Hisense's continued increase in R&D investment, persistent drive for AI technological innovation, and greater contribution to building a better future life. Hisense's continued exploration and innovation in AI technology will set new benchmarks for industry development and bring consumers greater expectations for future smart living.
Hisense's participation in AWE2025 will undoubtedly be a focal point for the industry. Its showcased products and technologies will attract the attention of numerous consumers and industry professionals, further enhancing Hisense's brand image and market competitiveness. This is not only a feast of technology but also a prospect and exploration of future smart lifestyles, worth anticipating. Through in-depth research and application of AI technology, Hisense is building a more intelligent, convenient, and human-centered future life, leading industry development and benefiting consumers.
Hisenses "AIYourLife" is not just a slogan but an unwavering commitment and action towards a smarter future. AWE2025 will serve as a significant milestone in witnessing Hisense's AI technological strength and future direction. What it showcases is not only leading technology, but also an infinite pursuit and commitment to a better life. We have reason to believe that, with the continued efforts of technology companies like Hisense, a more intelligent, convenient, and human-centered future life is just around the corner.
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