Li Jiaqi's Livestream Double 11 Report: Domestic Brands Surge, Winter Warmer Economy Booms
Li Jiaqi's Livestream Double 11 Report: Domestic Brands Surge, Winter Warmer Economy BoomsAs the 2024 Double 11 shopping festival concluded after nearly a month of intense promotions, this annual consumer extravaganza once again showcased the strong market vitality and consumption potential of China. On November 12, Meiwang, the company behind Li Jiaqi's livestream, revealed that this year's Double 11 saw nearly 1,700 brands participate in his livestream, a nearly 20% increase year-on-year...
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The Rise of Online Livestreamers: A Mass Career with 15 Million Dream Chasers in Live Rooms
The Rise of Online Livestreamers: A Mass Career with 15 Million Dream Chasers in Live RoomsOn November 7th, the Network Performance (Live Streaming) Branch of the China Performance Industry Association, in collaboration with Kuaishou platform, released the "Network Livestreamer New Career Development Report" (hereinafter referred to as the "Report"). This report unveils the booming development trend of online livestreaming as a new profession and its profound impact on social economics and mass employment...
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The Twilight of the Delivery Empire: Can Pre-made Meals Become the Next Restaurant Giant?
The Twilight of the Delivery Empire: Can Pre-made Meals Become the Next Restaurant Giant?In 2014, the wave of mobile internet swept in, and the food delivery industry experienced explosive growth. Platforms like Ele...
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High-Quality Development of Live Stream E-commerce: Perception Quality Becomes Key
High-Quality Development of Live Stream E-commerce: Perception Quality Becomes KeyThe "Blue Book Report on the High-Quality Development of Live Stream E-commerce (2023-2024)" was recently released, marking the third consecutive year of its publication. The report highlights that the live stream e-commerce industry has demonstrated strong vitality and growth potential in recent years, not only building a new bridge between consumers and brands but also playing a positive role in expanding employment, stimulating domestic demand, and driving the development of the digital economy...
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The "Three Sheep" Livestream Scandal: A Double Warning of AI Forgery and "Scapegoating"
The "Three Sheep" Livestream Scandal: A Double Warning of AI Forgery and "Scapegoating"Autumn winds blow, and while it's typically a season of harvest, the livestreaming industry has been rocked by a storm, pushing the once prominent "Three Sheep" into the limelight. The ins and outs of the incident, shrouded in mystery, are filled with twists and shocks, leaving one to marvel: livestreaming, this act, is becoming increasingly "thrilling...
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Northeast Rain Sister Breaks Down on Live Stream: The Fall of an Internet Celebrity, Trust and Responsibility at a Crossroads
Northeast Rain Sister Breaks Down on Live Stream: The Fall of an Internet Celebrity, Trust and Responsibility at a CrossroadsIn this age of information overload, social media platforms have become avenues for many to express their emotions and share their lives. However, when these channels are swept up in sudden controversy, even once influential internet celebrities find themselves facing uncomfortable questions and immense pressure on live streams, their eyes filled with tears...
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The Chaos of Live Streaming E-commerce: Deep Reflections Triggered by the San Zhi Yang False Advertising Incident
The Chaos of Live Streaming E-commerce: Deep Reflections Triggered by the San Zhi Yang False Advertising IncidentRecently, an investigation report released by a joint investigation team in Hefei City exposed the false advertising practices of San Zhi Yang Network Technology Co., Ltd...
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WeChat iOS Update Brings New Features: View Friend Add Time and Live Photos
WeChat iOS Update Brings New Features: View Friend Add Time and Live PhotosThe WeChat iOS app has received a new update today, version 8.0...
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JD's "001" Deliveryman Retires: A 16-Year Journey of Loyalty and Commitment
JD's "001" Deliveryman Retires: A 16-Year Journey of Loyalty and CommitmentJin Yicai joined JD in 2008 when it was a fledgling company. With hopes for the future, he became the first employee of JD Logistics, assigned the number "001...
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China's Digital Music Industry Continues to Grow: Livestreaming and Short Videos are Key Drivers
China's Digital Music Industry Continues to Grow: Livestreaming and Short Videos are Key DriversThe "China Digital Music Industry Report (2023)" released at the 2024 China Digital Music Industry Conference revealed that China's digital music market reached a total size of approximately 190.75 billion yuan in 2023, representing a year-on-year growth of 22...
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Tencent Headquarters Building Turns into "Romance Movie" Live Stream? Couple's Video Filmed Without Consent Sparks Controversy
Tencent Headquarters Building Turns into "Romance Movie" Live Stream? Couple's Video Filmed Without Consent Sparks Controversy On the evening of September 12th, a couple's intimate actions at Tencent's headquarters, located in the Shenzhen Binhai Tower, were captured on video by passersby through the building's all-glass walls. The video quickly went viral online, igniting a heated debate...
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Typhoon Live Stream, A Dangerous Game of Traffic: Streamers Risk Their Lives for Views, Platforms Emergency Ban
Typhoon Live Stream, A Dangerous Game of Traffic: Streamers Risk Their Lives for Views, Platforms Emergency BanOn the afternoon of September 6th, the super typhoon "Capricorn" landed in Wenchang, Hainan, sparking nationwide attention. However, while people were worried about the potential disaster from the typhoon, some streamers started live-streaming the "Capricorn" typhoon...
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