Chinese and Foreign Media Enters Hunchun: Exploring the Secret of the Rapid Development of Cross border E-commerce

Tech 2023-07-23 20:25:37 Source: Network

Xinhua Yanbian, July 23 (Cai Xiaotian) The interview group of "2023 China Appointment International Media Theme Interview Activity" walked into the Northeast Asia cross-border e-commerce industrial park in Hunchun on July 21 to explore the secret behind the rapid development of cross-border e-commerce in recent years in Hunchun City.Interview team members are shopping for products

Xinhua Yanbian, July 23 (Cai Xiaotian) The interview group of "2023 China Appointment International Media Theme Interview Activity" walked into the Northeast Asia cross-border e-commerce industrial park in Hunchun on July 21 to explore the secret behind the rapid development of cross-border e-commerce in recent years in Hunchun City.

Interview team members are shopping for products. (Provided by the organizer)

As soon as we walked into the industrial park, the bustling scene of the 1210 cross-border e-commerce enterprise store and the Russian Pavilion attracted the attention of the interview team members. Citizens shuttle through various counters, selecting their favorite food and daily necessities. In the face of an endless stream of consumers, Slava, a Russian Personal media member in the delegation, also spontaneously and enthusiastically recommended the Russian special food on the display shelf.

"Here we have experienced a different way of shopping", said Xia Yu, a member of the interview group and an Indian Personal media person. "Here, we can buy Russian products, as well as local products in Hunchun, such as ginseng coffee, local brand washing powder, etc. From food and beverage, beauty products, decorations to cultural products, here we have everything."

The host of the "Hun brand" live broadcast room is currently broadcasting and delivering goods. (Provided by the organizer)

In addition to lively offline shopping, online sales are also popular. Entering the online celebrity live streaming workspace upstairs, a lively and extraordinary scene was in sight. The anchors are producing Yanbian cuisine while live streaming, endorsing the local specialties of the "Hun brand".

"Watching the live broadcast from the seller is a rare opportunity for me to better understand the benefits of using live broadcast to sell products." Molly, an Italian Personal media blogger, said in an interview with Xinhuanet that every live broadcast will reach thousands of transactions, and the way China uses social media to sell goods is impressive, It is clear how live sales will increasingly promote the economic development of Jilin Province.

The members of the interview team are filming a dazzling array of products. (Provided by the organizer)

With the promotion of the "the Belt and Road" initiative and relying on the excellent harbor advantages of surrounding countries, in recent years, Hunchun has formed a new pattern of external channels with Hunchun Highway Port and Hunchun Railway Port as the supporting points and the port clearance center as the all-round guarantee. As a new fulcrum for opening up to the north, Hunchun actively builds a comprehensive cross-border e-commerce pilot zone, making it a comprehensive service platform that integrates import product exhibition, entrepreneurship incubation, financial settlement, warehousing and logistics, and other functions.

Hassan, a Pakistani Personal media person, said that this is a comprehensive platform to serve enterprises, drive industries, promote trade, stimulate consumption and stabilize the income of local people. Through the integration of online and offline development, the Digital transformation of the traditional sales model has been greatly accelerated. When visiting stores in different countries such as Russia, I found that it has established important strategic partnerships with multiple import and export enterprises. Personally, while visiting this industry platform, I purchased some Russian products and experienced affordable prices. I am very excited

It is reported that the infrastructure construction of cross-border e-commerce was initiated in 2017, and the first cross-border e-commerce order to Russia was opened in 2018. The industrial park achieved a cross-border e-commerce import and export volume of 3.52 billion yuan last year. Hunchun cross-border e-commerce has become a new engine driving the growth of foreign trade in Jilin Province.

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