Orient Selection Launches "Xiao Shi Da" Instant Delivery Service
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Beijing - April 8, 2024 - Orient Selection officially launched its "Xiao Shi Da" instant delivery service and opened a dedicated "Orient Selection Xiao Shi Da" account on Douyin. Initially targeted at the Beijing market, the service has partnered with 17 forward-deployed warehouses, covering 80% of areas within the Beijing Fifth Ring Road
Beijing - April 8, 2024 - Orient Selection officially launched its "Xiao Shi Da" instant delivery service and opened a dedicated "Orient Selection Xiao Shi Da" account on Douyin. Initially targeted at the Beijing market, the service has partnered with 17 forward-deployed warehouses, covering 80% of areas within the Beijing Fifth Ring Road. Future plans include expanding the service to more cities.
Soaring Demand for Instant Delivery
As the pace of life accelerates, consumer demand for instant delivery services is growing rapidly, especially for daily consumables such as fresh produce and food. By offering "Xiao Shi Da," Orient Selection aims to meet this demand and enhance convenience for its customers.
Robust Forward-deployed Warehouse Network
Orient Selection's collaboration with forward-deployed warehouses has created an efficient delivery network. These warehouses are strategically located within target areas, ensuring rapid delivery of products upon order placement. This not only streamlines delivery but also maintains product quality and freshness.
Extensive Range of Self-operated Products
The "Xiao Shi Da" service covers approximately 50 Orient Selection self-operated products, including its popular sausages and low-fat pan-fried chicken breast. These products have been highly successful on the company's Douyin store, with sales reaching 6.604 million and 3.342 million units, respectively.
Enhanced Experience with Anchor Delivery
To elevate the user experience, Orient Selection plans to randomly select four anchors in the coming days to deliver a portion of the orders personally. The delivery process will be broadcast live, adding an interactive and entertaining element.
Integrated Supply Chain for Enhanced Convenience
Orient Selection will integrate the order and packaging processes, significantly enhancing user experience. Consumers can simply place orders via Douyin and enjoy fast and convenient delivery. This further strengthens customer loyalty for Orient Selection's self-operated products.
Expanding into New Growth Area
By providing "Xiao Shi Da," Orient Selection is venturing into a new growth area. This service caters to consumer demand for instant delivery and opens up new revenue streams for the company.
Promising Industry Outlook
Industry experts anticipate a bright future for the instant delivery market. As consumers increasingly prioritize convenience, this market is poised for continued growth. With its strong brand recognition and efficient supply chain, Orient Selection is well-positioned to lead the way in this sector.
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