Himalaya's "818 Treasure Live Show": Breaking through with "Piaxi" and Building a New Audio Live Streaming Model

Tech 2024-08-21 16:04:33 Source: Network

Himalaya's "818 Treasure Live Show": Breaking through with "Piaxi" and Building a New Audio Live Streaming ModelOn August 21st, Himalaya announced the launch of its "818 Treasure Live Show" campaign during its annual "818 Treasure Membership Festival." This initiative will utilize live streaming to bring audio performance to a wider audience and encourage the growth of young broadcasters

Himalaya's "818 Treasure Live Show": Breaking through with "Piaxi" and Building a New Audio Live Streaming Model

On August 21st, Himalaya announced the launch of its "818 Treasure Live Show" campaign during its annual "818 Treasure Membership Festival." This initiative will utilize live streaming to bring audio performance to a wider audience and encourage the growth of young broadcasters.

Himalaya

Themed "Drama King/Queen Convention," the event is divided into three sections: "Drama King/Queen Roadshow & New Book Release," "Drama King/Queen Theater & Hot Drama Showdown," and "Drama King/Queen Challenge & IP Competition." The goal is to create a spectacular audio performance feast.

The "Drama King/Queen Theater" section is the highlight of the event, with numerous renowned broadcasters passionately performing popular TV dramas, offering listeners an immersive "piaxi" experience. For instance, broadcasters such as "Tears of the Reverse Sound," "Du Xiao," "Juwu Ba Guimian_Jiuxing," and "CV Ningzhi" will showcase their voice acting skills in popular dramas like "Ink Rain Cloud Between," "Chang Xiang Si," "The Untamed," and "The Story of Roses."

"Piaxi," an impromptu and entertaining form of reading and voice-over performance, has rapidly gained popularity on audio platforms in recent years. Through "piaxi," broadcasters can fully display their talent and creativity, vividly interpreting original characters, interacting with listeners in real-time, drawing audiences into the plot, and experiencing the unique charm of audio performance.

The "818 Treasure Live Show" campaign not only provides a platform for young CVs to showcase themselves but also leverages the unique appeal of "piaxi" to expand new development models for audio content platforms. Unlike traditional live streaming e-commerce models, "piaxi live streaming e-commerce" enhances user engagement and sense of belonging through a more intuitive and vivid audio content experience, thereby improving content seeding and consumption effects.

The success of "piaxi live streaming e-commerce" can be attributed to the continuous development of audio live streaming technology and the growing user demand. Driven by technological advancements and users' increasing thirst for audio content, audio live streaming consumption will exhibit greater market potential. Himalaya has stated its commitment to continuously exploring new models and gameplay for audio live streaming, delivering richer and more engaging live streaming experiences for users.

The "818 Treasure Live Show" campaign marks a new breakthrough in the audio live streaming field and sets the direction for the future development of audio performance. Through innovative formats such as "piaxi," audio platforms will continue to attract more users and drive further prosperity in the audio content industry.

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