The Age of Smart Homes Arrives: Habitat L32 Ushers in an Upgrade to Living Experience
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The Age of Smart Homes Arrives: Habitat L32 Ushers in an Upgrade to Living Experience"Over the next decade, houses will increasingly return to their fundamental purpose: providing a place to live. The entire real estate industry has undergone significant upheaval in recent years
The Age of Smart Homes Arrives: Habitat L32 Ushers in an Upgrade to Living Experience
"Over the next decade, houses will increasingly return to their fundamental purpose: providing a place to live. The entire real estate industry has undergone significant upheaval in recent years. For the industry to stabilize, it must recognize that the underlying logic of its operation has changed," observes Shen Yanan, founder and CEO of Habitat. This assessment was corroborated on July 24, 2023, by the Central Politburo meeting, which noted the "new situation of significant changes in the supply and demand relationship in China's real estate market" and proposed "meeting the rigid and diversified improved housing needs of residents." This marks a shift from an investment-driven real estate market to one focused on housing as its core function.
This shift is also evident in the real estate markets of first-tier cities like Beijing. Beijing real estate experts state that in the first half of 2024 alone, the number of listed second-hand properties reached a staggering 170,000 units. While this number decreased somewhat in the second half due to policy stimulus, it remained at a high of around 160,000 units. Such a large inventory of second-hand properties, if primarily composed of older, smaller, and poorly maintained units ("lao po xiao"), will pose a significant challenge to absorption.
Before entering the home decoration industry in 2022, Shen Yanan had already keenly observed the trend of China's real estate market shifting rapidly from "large-scale infrastructure construction" to "large-scale renovation." Today, major cities are launching renovation projects for aging communities, further validating his foresight. The healthy development of the real estate industry relies on meeting the "improved housing" needs outlined by government policies. However, simple interior decoration alone is far from sufficient to meet the growing market demand for improved housing.
Contemporary society is experiencing four major waves of intelligent transformation: personal intelligence, intelligent transportation, intelligent productivity, and intelligent space. Technological advancements are reshaping people's standards for the "quality" of housing. If the exterior decoration of a house is its appearance, then current housing improvements require both internal and external enhancements to truly realize the concept of a "smart new home."
Habitat's proposed "paradigm shift" hits the mark. Currently, most houses are merely "finely decorated" on the exterior, while remaining essentially "unfinished" in terms of intelligence and comfort, falling far short of the convenient, efficient intelligent spaces and high-quality living experiences desired. Shen Yanan believes that during the period of rapid development in the real estate industry, the "brute force" model relying solely on capital investment, while resulting in rapid expansion, also led to problems such as inadequate supporting facilities. However, this situation is a "familiar environment" for Shen Yanan and the Habitat team. Shen Yanan previously participated in the automotive industry's entrepreneurial efforts, witnessing the transformation of the automotive industry from a mere means of transportation to an intelligent mobile space. Now, the real estate industry faces a similar transformation, allowing Shen Yanan's experience in the automotive industry to be effectively "paradigm shifted" and applied.
House renovation is like artistic creation; it requires not only a beautiful exterior but also an elevation of its inner essence. It demands synergistic upgrades across various system modules. Habitat advocates for "a highly integrated, hardware-software integrated living space solution," moving beyond simply "filling the canvas" and aiming to create truly intelligent spaces that meet the needs of modern families.
Based on this philosophy, Habitat launched its flagship smart home productthe L32. This product is specifically designed for urban families with children, aiming to provide a more convenient, comfortable, and secure living experience through intelligent technology. The L32 not only boasts a stylish appearance and user-friendly design but also features comprehensive upgrades and optimizations in its internal systems. Through intelligent control, it precisely adjusts the home environment, allowing families to enjoy the convenience of technology while experiencing the warmth and comfort of home.
L32 Smart Home: A Perfect Fusion of Environmental Friendliness, Convenience, Aesthetics, and Intelligence
As a company focusing on the smart home field, Habitat targets modern families who pursue high-quality living and value family atmosphere. The L32 has achieved industry-leading performance and strives to enhance user experience. From its exterior design and functional configuration to its ease of use and security, the L32 exhibits unique charm.
As Habitat's first flagship product, the L32 is designed for the mainstream three-bedroom, two-bathroom layout and is compatible with four-bedroom projects. As the world's first complete smart home product with a family AI agent, the L32 achieves industry-leading levels in environmental health, comfort and convenience, aesthetic design, and intelligent experience.
Environmental Health: The L32's environmental standards far exceed industry standards. The independently developed GreenShield environmental protection system enables true "install and immediately occupy" functionality. This system comprises four pillars: environmentally friendly primary and auxiliary materials, total load control, standardized delivery, and automotive-grade supplier quality management, ensuring users live in a healthy and safe environment.
Comfort and Convenience: The L32 has developed over 450 living function modules that users can freely combine and assemble according to their needs. Integrated sink cabinets, cooking modules, and metal mirror cabinets further enhance space utilization and living convenience.
Aesthetic Design: Habitat adheres to original design and has invited world-renowned design master Lu Zhirong to serve as artistic director. The L32's design prioritizes functionality while balancing aesthetics and practicality, offering two sets "Tranquil Realm" and "Serene Ease" for users to choose from. In the future, Habitat will also launch a special edition series designed by British design queen Kelly Hoppen to meet diverse aesthetic needs.
Intelligent Experience: The L32 is equipped with a powerful intelligent platform, including a private family computing center, a fusion sensing system, and a home data communication system. These technologies provide users with comprehensive perception and stable, reliable data connections, achieving "seamless interaction." Furthermore, Habitat's industry-first family AI assistant, "Xiaoqi," provides users with a more intelligent and personalized living experience. "Xiaoqi" can intelligently adjust to users' living habits and needs and continuously optimize its functions through OTA upgrades, ensuring the sustainable development of the home.
The curtain on home renovation has just been raised. As Shen Yanan says, "For the entire industry, simple assembly has no future. The entire market has reached a stage requiring integration. Habitat leverages its advantages in design and system integration to create a smart home category to serve everyone's living improvements." Habitat will continue to uphold its mission of "creating happy homes," continuously launching more innovative products to provide families with a more intelligent and comfortable living experience, and strengthening cooperation with upstream and downstream companies in the industry chain to jointly promote the healthy development of the smart home industry.
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