Refine measures to standardize the management of "prepaid cards"
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Prepaid consumption can provide convenience and certain discounts for customers, allowing businesses to finance and secure customer sources, making it a popular consumption method in commercial activities. However, it is not uncommon for phenomena such as "inducing card issuance," "deposit evasion," and "domineering clauses" to disrupt the market and infringe on consumer rights
Prepaid consumption can provide convenience and certain discounts for customers, allowing businesses to finance and secure customer sources, making it a popular consumption method in commercial activities. However, it is not uncommon for phenomena such as "inducing card issuance," "deposit evasion," and "domineering clauses" to disrupt the market and infringe on consumer rights. Prepaid consumption management has a long way to go.
As early as 2012, the Ministry of Commerce introduced management measures for prepaid cards. In June 2022, Gansu Province issued the "Regulations on the Management of Single Purpose Prepaid Consumption Cards in Gansu Province" in the form of local regulations. In June of this year, the "Implementation Rules of the Regulations on the Management of Single Purpose Prepaid Consumption Cards in Gansu Province" were also introduced, and a joint meeting mechanism for the management of single purpose prepaid consumption cards in Gansu Province, consisting of 17 departments, was established, Develop and launch the "Gansu Prepaid Code - Gansu Province Single Purpose Prepaid Card Supervision Service Platform" at the provincial level and 14 cities, prefectures, and Lanzhou New Area platforms, supporting the development of mobile platforms, further strengthening the management of single purpose prepaid consumption cards through digitization, and standardizing market order.
To manage prepaid cards well, truly implement the regulation of prepaid consumption, and create a prepaid consumption environment that allows consumers to feel at ease, only by building a diversified co governance system led by the government, industry norms, enterprises and merchants taking the main responsibility, and social participation.
Firstly, it is necessary to establish and improve the management mechanism of single purpose prepaid consumption cards linked by provinces, cities, and counties, and improve the joint governance mechanism of multiple departments. Establish a leadership mechanism led by the government and a joint meeting mechanism composed of departments such as commerce, market supervision, public security, taxation, education, etc. By establishing and improving a supervisory work mechanism that is personally supervised by the main leaders, specifically supervised by the responsible leaders, and implemented by functional departments, a supervisory work system that is linked up and down, with clear responsibilities, reasonable division of labor, consistent rights and responsibilities, and efficient operation is formed, comprehensively promoting prepaid card operators, consumers, and regulators to issue, purchase, and manage cards online through prepaid codes, To achieve full coverage of information filing and full supervision of prepaid funds for single purpose prepaid consumer card operators, and to coordinate and solve specific problems in the management of single purpose prepaid cards.
Secondly, it is necessary to strengthen the digital management of prepaid cards, with merchant registration being the key. The investigation and investigation of prepaid card business activities is of utmost importance. The industry regulatory authorities must ensure that regulatory personnel are proficient in the system functions and business processes of filing verification, handling complaints, accepting reports, warning and warning used within the duties of prepaid cards, and independently carry out regulatory work in accordance with the law. It is necessary to determine the issuing enterprise, card item type, and card quantity base by county and district, and establish a ledger. Provide on-site promotion, account opening, and filing services for enterprises and merchants that have not yet been registered, and sort out and record the prepaid consumer business entities that have entered comprehensive e-commerce platforms. Combining daily management, complaint and reporting handling, administrative licensing, and filing management, we will sort out the accounts of prepaid consumer business entities and conduct dynamic management simultaneously.
In addition, a high degree of self-discipline among operators and an enhanced awareness of consumer rights protection are also important. We should actively carry out publicity and promotion of prepaid card management regulations to expand awareness. In terms of prepaid card management, enterprises and merchants are the main responsible persons. We should firmly establish the concept of promoting business with integrity, filing in accordance with the law, and operating in compliance with the law, actively carry out prepaid card management filing, actively accept dynamic supervision, and create a trustworthy and law-abiding consumption environment. Consumers should also enhance their awareness of safeguarding their rights in advance, carefully choose prepaid card services and amounts based on their own consumption ability, sign written agreements on service items, methods, prices, and time limits, and consume rationally.
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