Huawei responded by obtaining the Inquire Trademark: Building Good Cars Together with Car Manufacturers Has Not Changed

Tech 2023-06-10 15:21:14 Source: Network

On June 10th, IT Home reported that a total of 21 "Wenjie" trademark transfer applications have been approved through the trademark electronic announcement system. The transferors are Beijing Yongan Shida Science and Trade Co

On June 10th, IT Home reported that a total of 21 "Wenjie" trademark transfer applications have been approved through the trademark electronic announcement system. The transferors are Beijing Yongan Shida Science and Trade Co., Ltd. and Beijing Kechuang Huida Science and Trade Co., Ltd. The transferee is Huawei Technology Co., Ltd. The transfer application was received on March 7th and 8th of this year.

The specific categories of trademarks involve categories 12, 9, 7, 39, 37, 42, 2, 35, 3, 4, 16, 38, 11, 1, 5, 21, 27, and 41, with categories 12 and 9 representing automobiles and vehicles, electronic products, and scientific instruments, respectively.

According to a report from First Financial, Huawei responded to the issue of obtaining the "Wenjie" trademark,Huawei does not build cars alone, but works with car companies to build good cars.

In December 2021, Huawei and Celes Group jointly launched the AITO automotive brand, which is also Huawei's intelligent vehicle selection model. Huawei has deeper involvement in research and development and sales. In the same month, the first model of the Wenjie M5 was launched. Afterwards, Wenjie became the name of a product series, and later models such as Wenjie M5 pure electric version, Wenjie M7, and Wenjie M9 were introduced.

At the China Electric Vehicle Hundred People Conference in April this year, Yu Chengdong explained the promotional method of "Huawei Wenjie", stating that "currently (Wenjie) is produced by Celes, and Chery, BAIC, and JAC will soon join. If each car company adopts a different brand, our marketing, service, and retail will be complex, so we hope to adopt common elements and brands," said a person familiar with the matter,Wenjie will become the unified naming method for the above-mentioned car company cooperation models.

Yin Tongyue, chairman of Chery, said at the recent 2023 China Auto Chongqing Forum,The cooperation project between Chery and Huawei will be released in the fourth quarter of this year. Yu Chengdong expressed his views on the same forum,The top automotive companies in the future will have an annual output of less than 5 million or even 10 million vehicles, making it difficult for them to establish themselvesAnd small and medium-sized enterprises will be merged. In addition, he reiterated that Huawei does not manufacture cars separately, but rather collaborates with automotive companies to manufacture cars.

IT Home Note: The smart car model is Huawei's closest cooperation with car manufacturers, and is also known as the model with the highest "China content" by the outside world. Huawei not only deeply participates in the development of new models and provides intelligent solutions, but also helps sell cars through its own sales channels.

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