WeChat User Base Hits New Highs, Mini Games and Video Accounts Continue to Grow
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WeChat User Base Hits New Highs, Mini Games and Video Accounts Continue to GrowTencent's latest Q2 2024 financial report reveals that the combined monthly active accounts for WeChat and WeChat reached a new peak of 1.371 billion, showcasing the platform's robust user foundation and sustained growth momentum
WeChat User Base Hits New Highs, Mini Games and Video Accounts Continue to Grow
Tencent's latest Q2 2024 financial report reveals that the combined monthly active accounts for WeChat and WeChat reached a new peak of 1.371 billion, showcasing the platform's robust user foundation and sustained growth momentum. The report also highlights the impressive performance of WeChat Mini Programs, with user time spent increasing by over 20% year-on-year, and transaction volume driven by Mini Programs also seeing double-digit growth.
The Mini Games platform has also achieved significant progress, boasting a monthly active user base of 500 million, with continued growth in user time spent. Total revenue from Mini Games has increased by over 30% year-on-year. The platform has served over 400,000 developers, with over 240 games generating over ten million yuan in quarterly revenue, demonstrating the vibrant growth of the Mini Games platform.
The creator ecosystem of Video Accounts continues to flourish, with a significant year-on-year increase in total user time spent on Video Accounts, signifying its emergence as a prominent content consumption platform for users.
Tencent's financial report highlights the continued robust growth of the WeChat ecosystem, demonstrating its strong vitality across user numbers, engagement, and platform features. The rapid development of new features like WeChat Mini Programs, Mini Games, and Video Accounts provides Tencent with new growth engines for the future.
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