Douyin Introduces New Regulations for the Medical Field, Cracking Down on False Information and Fostering a Healthy Science Communication Environment

Tech 2024-09-09 16:38:15 Source: Network

Douyin Introduces New Regulations for the Medical Field, Cracking Down on False Information and Fostering a Healthy Science Communication EnvironmentRecently, in an effort to cultivate a healthier and more authoritative environment for medical science communication, the Douyin platform has released new regulations for the medical field. These regulations aim to strictly govern the practice of using homogeneous, false content to illegally generate profits through redirection

Douyin Introduces New Regulations for the Medical Field, Cracking Down on False Information and Fostering a Healthy Science Communication Environment

Recently, in an effort to cultivate a healthier and more authoritative environment for medical science communication, the Douyin platform has released new regulations for the medical field. These regulations aim to strictly govern the practice of using homogeneous, false content to illegally generate profits through redirection. This move marks a significant step forward for Douyin in combating false information in the medical field and safeguarding user rights.

The new regulations explicitly prohibit medical content creators from exaggerating or fabricating their medical expertise, creating personas of "miracle healers" or "renowned doctors" to mislead and deceive users for financial gain. The platform strictly prohibits the publication of low-quality, homogeneous, or even false content that lacks actual medical science information and is used for self-promotion and marketing. This regulation aims to curb the spread of misleading information in the medical field and protect users' right to access genuine medical information.

Furthermore, the new regulations severely crack down on actions such as capitalizing on trending medical events or fabricating fake doctor-patient cases. Creators are required to clearly cite the source of their information when referencing trending medical events or cases, ensuring the reliability and truthfulness of the content. Additionally, they are prohibited from using dramatization, staged scenes, or other methods to fabricate doctor identities, medical cases, or scenarios, seeking attention through inappropriate means.

Douyin's medical-related officials have stated that the platform will rigorously combat the phenomenon of using vulgar or boundary-pushing content to illegally generate profits through redirection. For violations such as using affiliated accounts to guide users off the platform to third-party unqualified medical institutions for doctor referrals, medical guidance, or the sale of drugs and health products, the platform will take strict measures, including account bans, the revocation of live streaming and monetization privileges, upon verification.

Reportedly, the Douyin medical regulations have entered a trial phase and will officially come into effect on November 1, 2024. During the trial phase, the platform has already dealt with tens of thousands of homogeneous videos and imposed penalties on a large number of violating accounts. These measures not only demonstrate Douyin's determination to combat false information in the medical field but also create a more transparent and healthy medical science communication environment for users.

Beyond combating violations, Douyin Medical is actively introducing various services to encourage and ensure that authoritative creators produce high-quality content on the platform while adhering to regulations. By collaborating with authoritative institutions to launch initiatives such as "peer review," the platform strives to enhance the quality and professionalism of medical science communication content, providing users with more accurate and reliable medical information.

Douyin Introduces New Regulations for the Medical Field, Cracking Down on False Information and Fostering a Healthy Science Communication Environment

In the future, Douyin Medical will continue to strengthen its regulatory efforts, continuously refine platform rules, and create a healthy and well-ordered medical science communication ecosystem for users. The platform also appeals to medical creators to actively comply with relevant regulations and jointly maintain a positive order in the medical science communication field.

For a better understanding of the specific content of the Douyin Medical regulations, we have categorized them into the following aspects:

I. Prohibition of False Medical Information, Eliminating "Miracle Healer" Personas

The new regulations explicitly state that medical content creators are prohibited from exaggerating or fabricating their medical expertise, creating personas of "miracle healers" or "renowned doctors," and using these personas to mislead and deceive users for financial gain. The platform will strictly prohibit the publication of low-quality, homogeneous, or even false content that lacks actual medical science information and is used for self-promotion and marketing.

This regulation aims to eliminate the spread of false medical information from the source, ensuring that users can access authentic and reliable medical information on the platform. The platform will strengthen its review of medical content, taking strict action against violating content, guaranteeing the protection of user rights.

II. Eliminating Capitalizing on Trending Events and Fabricating False Cases

The new regulations severely crack down on actions such as capitalizing on trending medical events or fabricating fake doctor-patient cases. Creators are required to clearly cite the source of their information when referencing trending medical events or cases, ensuring the reliability and truthfulness of the content. Additionally, they are prohibited from using dramatization, staged scenes, or other methods to fabricate doctor identities, medical cases, or scenarios, seeking attention through inappropriate means.

This regulation aims to prevent the exploitation of trending events for sensationalism and to avoid the spread of misinformation, preventing user misdirection. The platform will strengthen its review of medical content, taking strict action against violating content, ensuring the accuracy and reliability of information accessible to users.

III. Prohibition of Vulgar or Boundary-pushing Content, Eliminating User Redirection Off the Platform

The new regulations will strictly combat the phenomenon of using vulgar or boundary-pushing content to illegally generate profits through redirection. For violations such as using affiliated accounts to guide users off the platform to third-party unqualified medical institutions for doctor referrals, medical guidance, or the sale of drugs and health products, the platform will take strict measures, including account bans, the revocation of live streaming and monetization privileges, upon verification.

This regulation aims to prevent the platform from becoming an illegal sales channel for medical and health products or services, safeguarding user safety and health. The platform will strengthen its monitoring of user behavior, taking strict action against violations, guaranteeing the protection of user rights.

IV. Encouraging High-Quality Content, Enhancing Medical Science Communication Quality

To encourage and ensure that authoritative creators produce high-quality content on the platform while adhering to regulations, Douyin Medical is actively introducing various services. By collaborating with authoritative institutions to launch initiatives such as "peer review," the platform strives to enhance the quality and professionalism of medical science communication content, providing users with more accurate and reliable medical information.

This initiative aims to provide users with high-quality medical science communication content, increasing user trust in the platform. The platform will continuously refine its content review mechanism, encouraging and supporting the creation of high-quality content, providing users with a healthier and more authoritative medical science communication environment.

V. Strengthening Regulatory Efforts, Refining Platform Rules

Douyin Medical will continue to strengthen its regulatory efforts, continuously refine platform rules, and create a healthy and well-ordered medical science communication ecosystem for users. The platform also appeals to medical creators to actively comply with relevant regulations and jointly maintain a positive order in the medical science communication field.

This initiative aims to establish a more regulated and transparent medical science communication ecosystem, providing users with safer and more reliable medical information. The platform will continuously strengthen user education, guiding users to approach medical information rationally, jointly upholding a healthy online environment.

The introduction of the Douyin Medical regulations marks a significant step forward for the platform in combating false information in the medical field and safeguarding user rights. In the future, the platform will continue to refine its platform rules, strengthen regulatory efforts, provide users with safer and more reliable medical information, and foster a healthier and more well-ordered medical science communication ecosystem.

Disclaimer: The content of this article is sourced from the internet. The copyright of the text, images, and other materials belongs to the original author. The platform reprints the materials for the purpose of conveying more information. The content of the article is for reference and learning only, and should not be used for commercial purposes. If it infringes on your legitimate rights and interests, please contact us promptly and we will handle it as soon as possible! We respect copyright and are committed to protecting it. Thank you for sharing.(Email:[email protected])

Mobile advertising space rental

Tag: Douyin Introduces New Regulations for the Medical Field Cracking